For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy. MyManagementLab for International Business is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams?resulting in better performance in the course?and provides educators a dynamic set of tools for gauging individual and class progress. Features + Benefits Provide a Thorough Understanding of Emerging Markets Cultural savvy for international success: This text greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. From understanding the visiting executive of a French multinational corporation to analyzing the impact of trade negotiations with Mexico, this text has the cultural insight to prepare your students for success. Provide a thorough understanding of emerging markets: In today?s world, it?s crucial to have a thorough foundation of the growing importance of emerging markets, especially China and India. The emerging markets theme is introduced in Chapter 1, carried forward in later chapters wherever appropriate, and reinforced in numerous cases, boxed inserts, and end-of-chapter questions and exercises. Five Content Boxes that highlight coverage of current issues: In relation to technology, entrepreneurship, and doing business with a global perspective this text features the following: Venturing Abroad: Exposes students to the opportunities and challenges of conducting business outside their home country. E-World: Provides insight into the impact of e-commerce on how business is conducted internationally. Point Counterpoint: Helps students see issues from different perspectives. Bringing the World into Focus: Helps students understand the historical, cultural, and political contexts of international business. Emerging Opportunities: Highlights challenges and opportunities in emerging international markets. Market Entry Strategy Plan (MESP): Integrated into MyManagementLab, MESP is a hands-on exercise that allows students to analyze the opportunities and challenges created by new market entry. Emerging Markets Topics: In today?s world, it?s crucial to provide a thorough understanding of emerging markets, especially China and India. In this text the emerging markets theme is introduced in Chapter 1, carried forward in later chapters where appropriate, and reinforced in numerous cases, boxed inserts, and end-of-chapter questions and exercises. Keep your Course Current and Relevant Extensive List of New Topic Coverage: To stay current in today?s ever evolving world of international business several new discussion topics have been included: Product safety and counterfeit products Coverage of sovereign wealth funds Subprime meltdown Google and eBay?s struggles in China The eighth edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses. More specifically, the following content is new or revised to reflect the latest global trends: The pressures on multinational organizations to consider the impact of their actions on the natural environment and on the general welfare of society continue to increase. We have introduced a new context box, ?People, Planet, and Profits,? to address the challenges that international businesses face in promoting their triple bottom lines. The international business course at most colleges and universities encompasses both the external environment and the internal environment of international businesses. We have introduced several new boxes and cases and updated others that focus on changes in the external environment that create opportunities and challenges for firms competing in the international market place. These new cases and boxes include discussions of territorial disputes in the South China Sea, upheavals in the world energy market as a result of fracking, the opening up of the fabled Northwest Passage, expansion of the Panama Canal, and the impact of rising
The one primer you need to develop your managerial and leadership skills. Whether you´re a new manager or looking to have more influence in your current management role, the challenges you face come in all shapes and sizesa direct report´s anxious questions, your boss´s last-minute assignment of an important presentation, or a blank business case staring you in the face. To reach your full potential in these situations, you need to master a new set of business and personal skills. Packed with step-by-step advice and wisdom from Harvard Business Review ´s management archive, the HBR Manager´s Handbook provides best practices on topics from understanding key financial statements and the fundamentals of strategy to emotional intelligence and building your employees´ trust. The book´s brief sections allow you to home in quickly on the solutions you need right awayor take a deeper dive if you need more context. Keep this comprehensive guide with you throughout your career and be a more impactful leader in your organization. In the HBR Manager´s Handbook you´ll find: - Step-by-step guidance through common managerial tasks - Short sections and chapters that you can turn to quickly as a need arises - Self-assessments throughout - Exercises and templates to help you practice and apply the concepts in the book - Concise explanations of the latest research and thinking on important management skills from Harvard Business Review experts such as Dan Goleman, Clayton Christensen, John Kotter, and Michael Porter - Real-life stories from working managers - Recaps and action items at the end of each chapter that allow you to reinforce or review the ideas quickly The skills covered in the book include: - Transitioning into a leadership role - Building trust and credibility - Developing emotional intelligence - Becoming a person of influence - Developing yourself as a leader - Giving effective feedback - Leading teams - Fostering creativity - Mastering the basics of strategy - Learning to use financial tools - Developing a business case
The path to your professional success starts with a critical look in the mirror. If you read nothing else on managing yourself, read these 10 articles (plus the bonus article ´´How Will You Measure Your Life?´´ by Clayton M. Christensen). We´ve combed through hundreds of Harvard Business Review articles to select the most important ones to help you maximize yourself. HBR´s 10 Must Reads on Managing Yourself will inspire you to: Stay engaged throughout your 50+-year work lifeTap into your deepest valuesSolicit candid feedbackReplenish physical and mental energyBalance work, home, community, and selfSpread positive energy throughout your organizationRebound from tough timesDecrease distractibility and frenzyDelegate and develop employees´ initiative This collection of best-selling articles includes: bonus article ´´How Will You Measure Your Life?´´ by Clayton M. Christensen, ´´Managing Oneself,´´ ´´Management Time: Who´s Got the Monkey?´´ ´´How Resilience Works,´´ ´´Manage Your Energy, Not Your Time,´´ ´´Overloaded Circuits: Why Smart People Underperform,´´ ´´Be a Better Leader, Have a Richer Life,´´ ´´Reclaim Your Job,´´ ´´Moments of Greatness: Entering the Fundamental State of Leadership,´´ ´´What to Ask the Person in the Mirror,´´ and ´´Primal Leadership: The Hidden Driver of Great Performance.´´
In The Automatic Customer, John Warrillow provides the essential blueprint for turning your customers into subscribers The lifeblood of your business is repeat customers. But customers can be fickle, markets shift and competitors are ruthless. So how do you ensure a steady flow of business? The secret - no matter what industry you´re in - is finding and keeping automatic customers. These days virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business. Subscription is the key to increasing cash flow, igniting growth and boosting the value of your company. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 per cent of sales growth, The Automatic Customer will be your secret weapon. ´Read, apply and watch your bank deposits grow every month´ Chris Guillebeau, bestselling author of The $100 Startup ´If you have a business, or are thinking about starting one, this book will be the best investment you´ve ever made´ Bo Burlingham, editor-at-large of Inc. and author of Small Giants and Finish Big John Warrillow, the author of Built to Sell, is the founder of The Value Builder System(TM) where advisors help company owners increase the value of their business. Previously, he founded Warrillow & Co., a subscription-based research business dedicated to helping Fortune 500 companies market to small business owners. A sought-after speaker and popular Inc.com columnist, he lives in Toronto.
Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.When you have Americans who precede anything negative with three nice comments French, Dutch, Israelis, and Germans who get straight to the point ( your presentation was simply awful´´) Latin Americans and Asians who are steeped in hierarchy Scandinavians who think the best boss is just one of the crowd,the result can be, well, sometimes interesting, even funny, but often disastrous.Even with English as a global language, it´s easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.In The Culture Map , Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.
Put an end to miscommunication and inefficiency-and tap into the strengths of your diverse team. If you read nothing else on managing across cultures, read these 10 articles. We´ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you manage culturally diverse employees, whether they´re dispersed around the world or you´re working with a multicultural team in a single location. This book will inspire you to: Develop your cultural intelligence Overcome conflict on a team where cultural norms differAdopt a common language for more efficient communicationUse the diverse perspectives of your employees to find new business opportunitiesTake varying cultural practices into account when resolving ethical issuesAccommodate and plan for your expatriate employees This collection of articles includes ´´Cultural Intelligence,´´ by P. Christopher Earley and Elaine Mosakowski; ´´Managing Multicultural Teams,´´ by Jeanne Brett, Kristin Behfar, and Mary C. Kern; ´´L´Oreal Masters Multiculturalism,´´ by Hae-Jung Hong and Yves Doz; ´´Making Differences Matter: A New Paradigm for Managing Diversity,´´ by David A. Thomas and Robin J. Ely; ´´Navigating the Cultural Minefield,´´ by Erin Meyer; ´´Values in Tension: Ethics Away from Home,´´ by Thomas Donaldson; ´´Global Business Speaks English,´´ by Tsedal Neeley; ´´10 Rules for Managing Global Innovation,´´ by Keeley Wilson and Yves L. Doz; ´´Lost in Translation,´´ by Fons Trompenaars and Peter Woolliams; and ´´The Right Way to Manage Expats,´´ by J. Stewart Black and Hal B. Gregersen.
Social Media-Nutzung für das Recruiting und Lernen, die Leistungen und Möglichkeiten von Business-Netzwerken für das HR und inhaltliche Ideen kommen in einem eigenen Kapitel mit vielen konkreten Anregungen zur Sprache. Im Teil der die internen Internetnutzung lernt man das Internet als Arbeitsinstrument kennen, beispielsweise zu Themen wie Home Office, Mitarbeiterbefragungen, Recherchestrategien für das HR und die besten Blogs zum Personalwesen. Der Aufbau und die Pflege von Kandidaten- und Talentpools, spannende vielfach kostenlose aber wenig bekannte Online-Lerntools, die vielfältigen Nutzungsmöglichkeiten von Tablets als Lerninstrumente sind weitere Themen. Arbeitsrechtliches zu Datenschutz und Nutzungskontrollen, Ausblick und Chancen des Mobile Learning und Recruiting, Erfolgsfaktoren von Video-Recruitings und neue sich abzeichnende Trends und Zukunftsszenarien runden die breite Palette von Themen ab. Aber auch kritische Informationen beispielsweise zu Social Media-Entwicklungen oder zur Technisierung fehlen nicht und tragen zur Objektivität bei. Viele Übersichtstafeln, Schaubilder, Pro- und Contra-Checks erhöhen die Lesefreundlichkeit und geben auch Schnelllesern Sofortinformationen. Zahlreiche Arbeitshilfen und Checklisten erleichtern die Umsetzung und Anwendung des Praxiswissens und fassen relevante Informationen zusammen. Alle Arbeitshilfen, Checklisten und Übersichtstafeln aus dem Buch sind auch auf der CD-ROM zur individuellen Bearbeitung enthalten. Hinzu kommen Mustertexte und Mustervorlagen und alle Webadressen von Lerntools, Softwareempfehlungen und HR-Blogs auf im Browser abrufbaren Webseiten. Zudem ist das Buch als zusätzliche Dienstleistung auch als E-Book auf der CD-ROM enthalten.
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money-the carrot-and-stick approach. That´s a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home-is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does-and how that affects every aspect of life. He examines the three elements of true motivation-autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
The New York Times bestseller by the acclaimed, bestselling author of Start With Why and Together is Better. Now with an expanded chapter and appendix on leading millennials, based on Simon Sinek´s viral video ´´Millenials in the workplace´´ (150+ million views). Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders create environments in which people naturally work together to do remarkable things. In his work with organizations around the world, Simon Sinek noticed that some teams trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives are offered, are doomed to infighting, fragmentation and failure. Why? The answer became clear during a conversation with a Marine Corps general. ´´Officers eat last,´´ he said. Sinek watched as the most junior Marines ate first while the most senior Marines took their place at the back of the line. What´s symbolic in the chow hall is deadly serious on the battlefield: Great leaders sacrifice their own comfort--even their own survival--for the good of those in their care. Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a ´´Circle of Safety´´ that separates the security inside the team from the challenges outside. Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.